Posting on social media can seem daunting at times. Sometimes we feel we are scrambling to get something posted just so we stay relevant. Yes, cat and dog videos tend to fill our timelines and create quite the buzz, but there is nothing to really take away from the video... other than the...

As a business, your biggest assets are your people. This, in combination with how people buy and why they buy, is the reason you should be showcasing people on social media.

Think back to an amazing experience you had as a paying customer. Got it? OK, so what do you remember the most? It’s...

Some social media platforms let you add an additional personal touch other than your profile picture to your profile. Facebook and Twitter, for instance, let you display a cover photo, while others like LinkedIn and YouTube offer background options that act similarly to a cover photo. Be...