Melanie Dyann Howe

You've probably heard of the social media algorithms but do you really understand their purpose? Do you realize these are in place to enhance the user experience? You can either choose to be bitter about the algorithms or you can embrace them and use t...

It may seem obvious that we need to be social in our social media. But, the reason I'm sharing this episode with you is that I see so many people go the anti-social route. I'll share with you why this is so important and how to actually be social as a ...

Have you ever found yourself feeling frustrated because you get more engagement on your personal social media profile than your business profile? This might make you wonder if you should just abandon your business profile and use your personal profile....

When I launched my new personal brand back in February I knew I needed a boost. I wasn't doing some big grandiose brand launch because:  1. I was in a hurry and needed to get it going.  2. I don't have a big ole budget for a big ole brand launch.  S...

I want you to stop freaking out about your digital marketing. I get it though, it's a complicated world, at least it seems like it is. Do any of these sound familiar? "Is Facebook marketing even worth spending my time anymore?" "People say the younge...

Facebook Live - have you given it a try yet? Maybe you’ve noticed the videos of friends going Live in your feed or even tapped on the Live icon yourself when writing a post then freaked out a little because you realized you weren’t quite sure what to ...

For those of you that followed along, you saw that I posted 30 tips in 30 days to my social media channels (Facebook, Instagram, LinkedIn, and my personal Twitter). I didn't just post tips to my social media though, I published thirty blog posts to my ...

I have something important to tell you. Your marketing is never going to be perfect. There, I said it. Now you say it with me (out loud), “My marketing is never going to be perfect.” I said say it out loud, silly. Try again, “My marketing is never goin...

Taking videos for social media does not have to be anything too glamorous. You don’t need a fancy DSLR camera or to be editing your videos with the latest Adobe software (although, that is one way to create some pretty amazing videos). If you have a sm...